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Hi! This is a site of «Integrative business processes».
In 2004 in Yekaterinburg we have begun the work as found unique decisions in the field of strategic consulting.
Idea. The economist can measure intangible assets on the result that is after the organization has already spent the resources for development. But! How to economically justify the choice of strategy at the start, before starting the project? How reduce dependence intuitions those spheres that create intangibles? This is primarily marketing and human resource management.
As a result of our investigations it has appeared that as «force of a brand», «corporate spirit», «collective belief» and similar concepts can be measured..
Moreover, describing the management model backbone values of the organization, we learned to think in the future, before the start of the draft strategic choices that make the company!
We have been inspired by great opportunities which open similar tools!
We the first in Russia began to develop this idea both with scientific, and from the practical point of view. And for 5 years, the company rallied around the close-knit community of our colleagues who have decided to assist us in achieving our mission – to develop New leadership in the Russian context.
So today we can say that we
- That members of the Business Club, “Leader”, who in 2009 was 4 years
- That members of the Business Club USTU in which we develop ideas and tools of systems thinking in the business.
We – that members of our expeditions with the title “Leadership – terra incognita”, which continues to study of tools of the system influence. Influence, which creates, generates and enhances intangible assets. We believe that new leadership – a concern for long-term development, multiplied by the personal interest. And expeditions check this for yourself.
Join us, if you’re interested in the latest developments and ideas in the following areas:
- managing of creativity
- systems thinking
- interactive modeling of business processes and complex systems
- management of system changes
- marketing system
- leadership tools